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Best Facebook Cover Photos

Before we start, it’s time to get acquainted with the following terms:

  1. Cover photos - found at the topmost of the profile page through a panoramic image that represents a brand or product.

  2. Pixel - is the smallest unit of an image and the building block of information.

  3. Safe zone - considered the smallest part of the cover photo that is always visible on all social networks.

  4. PNG - stands for Portable Network Graphics which is considered the most common file format for the lossless image.


Best Dimensions for a Cover Photo

The best photos that stand out are large and high-resolution photos. Technical specifications include 820 pixels wide by 312 pixels long for desktop screens. Meanwhile, mobile devices are measured at 640 pixels wide by 360 pixels long. On Facebook, all photos are resized to fit the cover space. Automatic adjustment by Facebook does not blur the image but is small with low-resolution photos maybe hardly readable and pixelated.


Best Facebook Header Size

Take into account that the header size should correspond to the differences in how it can be displayed among devices. If you need it to fit both desktop and mobile screens, then follow the safe zone.


Best Facebook Practices Shared

Texts make a powerful tool for engagement. A brief slogan goes a long way and sends the right messages to your audiences. Also, emotions are elicited as a way of emotional response from visitors to remember the content they want to view. Know too, that relevance in the cover image builds interest in your brand or product. Strike a balance between reinforcing your interests as a company and presenting a useful search engine for audiences.


Remember to follow cover photo guidelines it should not have any copyright infringement and can not include price and encourage others to upload your photo.

Eye-catching images also make audiences stay for longer. Observe a 20% total rule on the text occupying your image but this can be disregarded, just make your text simple and concise.


Use colors that are determinative of your brand. Use consistent color schemes throughout. Do away with putting your profile picture in your cover photo. Also, promote your latest products and events. Make sure your action buttons complement Facebook designs. Try to shift the viewer's focus to the right. Take note also of mobile user experience. Pin posts that denote the alignment of your images and drive traffic to your page through your photos.


How to Choose a Cover Photo

  1. Edit your photo according to the dimensions or pixels previously mentioned.

  2. Upload the image into your working area.

  3. Make the necessary dimensions and crop according to desired imagery then press “Enter”.

  4. Save the image on your computer as PNG which is the suggested file format.

  5. Upload the photo on the Add Cover or Change Cover tab.

  6. Click the photo and save the new cover and voila, you’re done!


Cover Photo makes engagement with audiences resonate with your brand or product. Be creative, artistic, and free but don’t lose your identity along the way. After all, your brand or product is yours and yours alone. It should be unique and incomparable!


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