TikTok Does the Talk

TikTok does the talk and sets the mood for a different platform experience. A lot of people say it’s for kids but think again. It’s one moving platform all set the conquer despite the odds. Here are a few talks on why Tiktok is taking the world by storm.

What is TikTok?

TikTok is a platform that makes use of mixed media such as music, lip-synchs, and small or minute-short video content. It is not an easy platform to understand at first instance but as you get through it, you’ll be hit with a bang. TikTok is often significant to users, not more than twenty-five years old or Generation Z as they are called now. It is reflective of the modernized and hyper-connected world we’re now living in.

TikTok Talking Points

The Strengths

It is a short form of video entertainment.

TikTok offers an array of amateur videos. Most videos involve teenagers likely singing, dancing, or lip-synching which usually garners a lot of views. Although they are short in content, they may be 15 seconds in length. No long-form video content or image or text-sharing content is shown. This allows the users to not comprehend it on the first try.

It caters to a variety of users whether amateur or professional.

You can post about anything be it humor, fitness, hobbies, travel, music, dance, and photography. Although the main purpose is entertainment, it can be educational, inspirational, or business-like in tone.

It is great for marketing or branding.

TikTok continues to achieve a wider user base. Through this, marketing can be a potentially great channel for any marketing/ branding. There are still a few small to medium-based companies using the platform so there’s space for all.

A way to start the talking is to talk about the people behind a brand or a team behind your service. Partner with an influencer if you must. You can even use hashtags for that.

The Issues

The safety of users.

It is risky, especially for children without adult supervision. Signing up for an account sets your profile to a public one. This allows everyone to send you a direct message, use your location information, and see your videos.

The dangers of inappropriate content

With the young ones doing TikTok and without adult supervision, there is an overwhelming concern regarding inappropriate content. Parental control can be used to weigh down the dangers of inappropriate content.

Whatever issues TikTok is facing, there’s no denying that it is a primary resource for entertainment.